{"id":5212,"date":"2020-11-04T17:12:00","date_gmt":"2020-11-04T17:12:00","guid":{"rendered":"https:\/\/aoty.softloop.dev\/blog\/2021\/10\/17\/sustainability-as-a-business-opportunity\/"},"modified":"2021-11-07T00:45:40","modified_gmt":"2021-11-07T00:45:40","slug":"sustainability-a-business-opportunity","status":"publish","type":"post","link":"https:\/\/aoty.de\/en\/blog\/2020\/11\/04\/sustainability-a-business-opportunity\/","title":{"rendered":"SUSTAINABILITY AS A BUSINESS OPPORTUNITY"},"content":{"rendered":"

A study by the market research institute Longitude<\/a> finds, that private companies increasingly act on a growing sustainability pressure. The development of alternative sustainability solutions is perceived as an opportunity, rather than a burden. 83% of companies perceive sustainability as a new business opportunity, 72% observe a long-term trend and 74% are concerned that competitors could get a head start in this field.<\/p>\n

Environmental, social and governance (ESG) measures are stated to be highly relevant for the internal (re-)organization of firms. This includes new products or packaging solutions as well as a renewed focus on sustainable innovations. However, more than half of the companies report issues combining the new measures with financial benefits. This may lead to a discrepancy between ESG goals and profit driven approaches.<\/p>\n

Further obstacles are the quantification of sustainability measures: Merely 18% of the companies are able to measure their own sustainable outcomes. Often there is a lack of the specific tools necessary to assess progresses and link them to profitability indicators.<\/p>\n

The biggest issues can be summarized as finding suitable materials for packaging (68%) as well as waste management and recycling (59%). For about half of the companies the greatest benefit is seen in saving costs by reducing waste.<\/p>\n

The study asked 200 US executives from e-commerce, retail and consumer goods. Furthermore, about 1,500 consumers were interviewed to find out more about their consumption patterns, general perceptions about sustainability and expectations towards businesses.<\/p>\n","protected":false},"excerpt":{"rendered":"

A study by the market research institute Longitude finds, that private companies increasingly act on a growing sustainability pressure. The development of alternative sustainability solutions is perceived as an opportunity, rather than a burden. 83% […]<\/p>\n","protected":false},"author":11,"featured_media":4200,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[54],"tags":[],"class_list":["post-5212","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nachhaltigkeit-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/posts\/5212","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/comments?post=5212"}],"version-history":[{"count":1,"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/posts\/5212\/revisions"}],"predecessor-version":[{"id":5213,"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/posts\/5212\/revisions\/5213"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/media\/4200"}],"wp:attachment":[{"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/media?parent=5212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/categories?post=5212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aoty.de\/en\/wp-json\/wp\/v2\/tags?post=5212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}